iPhone, Blackberry, Razr–add your cell phone name here and I think that millions of us all woke up to a completely different form of communications this morning—finding out a vice presidential candidate via text message. Now, I’m not one to start a debate about Republicans vs. Democrats (my view on politics is so middle grounded—I typically vote on policies, not by party.) However, Democrat or Republican, I hope that for the sake of history making communications, you were signed up for Obama’s cell phone text message of his Vice Presidential candidate.
As a marketing/communications professional, the minute I heard about Obama’s way to communicate his candidate, I knew I had to get in on the trend of new media and marketing. Texting a VP nomination? Really? But lo-and-behold, when I woke up this AM I saw that Biden was Obama’s new running man.
What do you think…are we getting too obsessed with our means of communication or is it a creative way to grab the attention of a techno-obsessed world? Are we losing that one-on-one relationship and turning into texting mania? Or is this all simply savvy?
